News

Social Media Week, a great week for APOC

Social Media Week Los Angeles just ended.  APOC cosponsored and advised the event, students volunteered, and everyone had the chance to attend.  Our own Jeff Cole, Director of USC's Center for the Digital Future and a founder of APOC, was there as a keynote speaker.  Cole is unique in his understanding of digital trends.  Having tracked internet (and now mobile) usage and trends for more than a decade, and having worked with large and small companies worldwide, there is no one more knowledgeable than Jeff Cole.  We heard ab

Where My Dog's At a big success at Start Engine

It's a "dog meet dog world." Don't miss out if you have a dog, and don't miss out if you want to support APOC's latest success.

After an amazing summer, WhereMyDogsAt  is ready to launch.  Jon Kolker and Gareth Wilson have spent the summer at StartEngine, L.A.'s hotest new incubator, or more accurately accelerator.  They were selected to partipipate in this summer's cohort after winning the open mic competition at Digital LA. 

PITCHFEST 2011: APOC Class of 2011 pitches Final Projects at IPG Lab

APOC class of 2011 rocked the house at the IPG Emerging Media Lab.  This year's projects were amazing!  Check out the Final Projects and decide if you and your friends need ThatsSuspiciousBehavior to track problems in the neighborhood, or if you and your dog want to find fun activities and doggie playdates with WhereMyDogsAt.  You can tell the story of your day or your activity with text, pictures, and videos using ScoutLine and let your friends follow you in a beautiful and engaging manner.  And you can make business travel oh so much better by letting Tressus help you

Social-media savvy grows, even as coaches, schools try to keep up

By | CBSSports.com Senior College Football Columnist

LOS ANGELES -- Like most athletes by now, Khaled Holmes and Matt Barkley have taken to Twitter. Heck, like many of us, they have been taken by Twitter. They're always checking their feeds whether they're walking around campus, eating lunch or tapping into it while hanging around the house and watching TV.

"You can't just watch TV anymore," Holmes says.

Holmes, though, isn't just active on social-networking -- he is actually getting a master's degree in it. The 22-year-old, who also happens to be Southern California's starting center and an all-American candidate, is pursuing his graduate degree in Social Media/Social Marketing as part of the USC's Annenberg Program on Online Communities (APOC).

2010 Master's Program Presents Final Projects at the Yahoo! HQ

Congratulations to the students of the 2010 APOC class for presenting their final projects at the Yahoo! headquarters in Santa Monica, CA.  As an essential part of the APOC program, the Final Project course, lead by Yahoo!

APOC alumni launch STROOME.com

On April 21, 2010, APOC alumni Nonny de la Pena and Tom Grasty launched STROOME.com. Stroome is a collaborative video editing community for journalists and entertainment content creators who want to share video and audio, and “mix it up and mash it out.” The site allows people to upload their videos, share full videos or clips, and offer various levels of permissions for others to use, re-edit, “mash up” and remix the content.

Applications Are Now Open

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Stroome.com Wins Knight Foundation Award

Stroome.com, an online video-editing platform conceived and developed at the USC Annenberg School for Communication & Journalism, has won a Knight News Challenge award - a two-year grant of $200,000 awarded by the John S. and James L. Knight Foundation.

 

The awards announced on June 16 are part of a five-year, $25 million international contest to fund digital news experiments that use technology to inform specific geographic communities. In this round, the fourth year of the five-year program, 12 projects were awarded $2.74 million.